Moritz Grossmann announces new sales concept with an international roadshow in 2019

Launch of new products and innovati [...]

Launch of new products and innovations in Dubai, Tokyo, Hong Kong and London in 2019

The independent Glashütte watch manufactory Moritz Grossmann presents its strategy for a new sales concept. The company will present product launches and innovations live in front of press representatives and customers in four different cities in 2019.

The press conferences to mark the launch of the new products 2019 will take place in Dubai, Tokyo, Hong Kong and London on the following dates:


Dubai 30 January 2019
Tokyo 7 March 2019
Hong Kong Mid-May 2019
London Mid-June 2019

With this, Grossmann Uhren GmbH officially announces it will not be taking part in Baselworld 2019. Instead, the manufactory is responding to new market developments and investing more heavily in innovative sales channels. The company sees great potential in the new concept in terms of intensifying direct communication with its customers on site and in a targeted manner. Grossmann Uhren plans to expand the road show in the coming years to other cities.

Christine Hutter, founder and CEO of Grossmann Uhren GmbH, emphasises: ‘As a manufacturer of high-quality watches in a niche market, we increasingly see it as enriching to enter into more direct contact with retailers and also end customers. This is best achieved through personal relationships in their locations. This is why we are shifting our sales activities towards our customers and integrating our local partners more into communication. Our aim is to intensify individual, direct exchange on all levels’.

Invitations for the press conference in Dubai will be sent out shortly. The exact dates for the press events in Hong Kong and London will be announced by Grossmann Uhren in due course.

On 11 November 2008, Christine Hutter founded Grossmann Uhren using the great name of the co-founder of the Glashütte watch industry and initiator of the German watchmaking school in Glashütte, Moritz Grossmann. Thus the legacy of the highly respected watch pioneer was revived after around 130 years. Today, the Moritz Grossmann brand manufactures mechanical timepieces to the highest standard of craftsmanship under the tagline “Schönstes deutsches Handwerk” – the most beautiful German craftsmanship – in a classic and at the same time modern design.